Privacy notice
We collect the details you give us in our forms, and, if you agree to it, anonymous statistics about how the site is used. We use them to reply to you, run your audit and improve the site. We don't sell them.
Who we are
Aid-I is based in Cork, Ireland.
We are the controller of the personal details described here. For anything about your details, email info@aid-i.com or ring +353 85 864 4839.
What we collect, and why
| What | Why we use it | Legal basis |
|---|---|---|
| Audit form | Your name, business name, website, email, phone number, how and when you want to be contacted, what you want to be found for and how you heard of us. We use them to run your free audit and talk you through it. | Your consent, given by the tick box on the form. |
| Contact form, email and phone | Your name, contact details and your message. We use them to answer you. | Our legitimate interest in replying to people who contact us. |
| Client work | Contact and billing details for the people we deal with at a client. | Our contract with you, and the tax and accounting law that applies to us. |
| Website statistics | Pages viewed, rough location (country or city), device and browser type, and the site that sent you here. We use them to see which pages are useful. | Your consent, given in the cookie banner. See our cookie policy. |
| Security checks | Technical details such as your IP address and browser, checked when you use a form so we can tell people from bots. | Our legitimate interest in keeping spam and abuse out of our forms. |
We don't ask for sensitive details such as health information, and we ask you not to put them in a form or message. We don't make decisions about you by automated means.
How we measure traffic
We use third-party measurement tools to count visits and see how people use the site. They run only if you accept analytics cookies. Our cookie policy names them, and you can change your mind at any time in cookie settings.
We also use search engines' own reporting tools. They show us the searches that lead to our site and how often our pages appear, in totals. It sets no cookies on your device and tells us nothing about you as a person.
Research tools
Our work is checking how search engines and AI assistants find and describe a business. To do it we use third-party search and AI-visibility research tools, and the AI assistants themselves. We put business names, website addresses and the questions buyers ask into them. We don't put your personal contact details into them.
Who we share details with
We share personal details only with companies that help us run the site and the business:
- Our website host, which serves the site, stores what you send through our forms and keeps short-lived server logs.
- A security provider, which runs the bot check on our forms.
- An email delivery provider, which sends the emails our forms trigger: your confirmation, and our copy of your enquiry.
- Analytics providers, if you accept analytics cookies.
- Our email, phone and office software providers, which hold the messages you send us.
- Our accountant and other professional advisers, where needed.
- Authorities, where the law requires it.
We don't sell personal details, and we don't share them for anyone else's marketing.
Transfers outside the EEA
Some of these companies are based in, or store data in, countries outside the European Economic Area, mainly the United States. Where that happens we rely on an EU adequacy decision, such as the EU-US Data Privacy Framework, or on the European Commission's standard contractual clauses.
How long we keep details
- Audit and contact enquiries: up to 24 months after our last contact, if you don't become a client.
- Client records: for the length of our work together, then 6 years, as tax law requires.
- Website statistics: up to 14 months.
You can ask us to delete your details sooner.
Your rights
Under GDPR you can ask us to:
- give you a copy of the details we hold about you,
- correct details that are wrong,
- delete your details,
- limit how we use them, or stop using them where we rely on legitimate interest,
- send your details to you or another company in a common format.
Where we rely on your consent you can withdraw it at any time. It doesn't affect what we did before you withdrew it. To use any of these rights, email info@aid-i.com. We reply within one month.
If you are unhappy with how we handle your details, please tell us first. You can also complain to the Data Protection Commission, Ireland's data protection authority, at dataprotection.ie.
Changes to this notice
When we change how we use personal details we update this page and the date at the top. If the change is a big one and we have your email address, we will tell you directly.